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McDonald's Worldwide Convention 2022 / Marketing Booth
McDonald's Worldwide Convention is a gathering of all owner/operators, partners, employees to celebrate their collective successes and reinvigorate enthusiasm for the brand's mission. The 2022 WWC was unique because it was the first opportunity for these groups to gather following the COVID lockdown precautions.
Our team worked with the McDonalds Marketing team, managing the implementation of the brand look and feel globally. This role was carried through for the overall convention execution working in concert with creative and manufacturing partners but, very specifically, our team designed the Marketing Booth for the event.
- Project Roles
- Project Manager
- Skills
- 3D, Architectural Scale, Art Buying, Maintaining Schedules, Management of Teams 10-20, Managing Budgets, SOWs, Project Management, Wrangling - Creatives, Cat Herding, Brand Strategy, Media Strategy, Marketing Strategy, Consulting, Event Management, Brand Management, Exhibition Development
- Media
- 3D Animations, Branded Content, Budgets, Briefs, Branding, Brand Identity
