Freelance Senior Strategist. The Marketing Store. Remote.
About
We are looking for a Strategist who has experience building campaigns and content within the investing world (think ETFs, stocks, and cryptocurrency). This role will be responsible for conducting audience research, briefing and ideating on financial product launches, and recommending channel and content best practices.
Responsibilities
- Conduct research, analyze data to generate insights, and make channel recommendations
- Build marketing plans, communication hierarchies, and audience breakdowns
- Work with creative teams, media agencies, and account teams to bring strategies and concepts to life
- Stay current on industry trends and best practices across digital, financial, and content creation
Requirements
- 3-5 years in digital strategy and marketing
- Agency experience required
- MUST: Experience working with research tools such as Mintel, Simmons/MRI, Qualtrics, and more
- Experience with financial products strongly desired (ETFs, stocks, cryptocurrency, etc.)
- Understanding of how marketing programs can be executed across digital platforms (social, mobile, ecommerce, etc.)
- Experience digging into data and research and locating actionable insights
- Experience working with creative teams by participating in concepting/brainstorming sessions and translating ideas
- Strong presenter and storyteller, able to present complex ideas clearly
- Unafraid to dive into new platforms and acquire new knowledge
Company Links
Job Post Link
https://workingnotworking.com/unjobboard/15296-the-marketing-store-senior-strategistOn-site required?
No
Experience
3-6 years
Skills
Brand Strategy, Content, Content Strategy, Creative Research, Creative Strategy, Marketing Strategy, Research, Strategy, Trend Analysis, Trend Forecasting, User Behavior Research, User Research
Date Posted
September 18, 2024
Managed By
Jaime Sklar
Fine Print
tms is a customer engagement agency with specialties in promotions, loyalty/crm, and campaigns. We are looking for a naturally curious and adaptable strategist with robust digital campaign experience to join our team.
You should be the type of strategist that can dig deep into research and present strong insights about customers and recommended marketing channels. You should be passionate about connecting brands and consumers, while generating insights with depth and human truths at their core. All candidates should be comfortable writing creative briefs, synthesizing research, and connecting the dots between campaign goals and consumer actions.