Kinobody

Working with Greg and his team was an incredible partnership that spanned several years. When we initially took on the project, the brand was generating $24,000 per month in revenue. At that stage, the business had strong potential, but it needed a strategic overhaul to unlock sustainable growth and truly thrive in a competitive e-commerce environment. Over the next 18 months, we implemented a series of carefully planned strategies, which resulted in explosive growth—scaling the business to $350,000 per month.

Laying the Foundation: Web Development & Shopify Management
Our first step was to optimize the website for conversions and scalability. We revamped the Shopify store by improving page load speeds, streamlining the checkout process, and ensuring mobile responsiveness. We also incorporated upsells, cross-sells, and subscription models to increase average order value (AOV) and lifetime customer value (LTV). On the backend, we ensured smooth Shopify management to handle growing orders efficiently.

Building Buzz: Social Media and Influencer Marketing
Next, we tackled brand visibility through social media and influencer management. We identified key influencers who resonated with the brand’s values and products, building authentic partnerships. These influencers played a pivotal role in generating excitement around product launches and seasonal promotions. By strategically using platforms like Instagram and TikTok, we created viral campaigns that amplified reach, built trust, and drove a steady stream of new customers to the store.

Meanwhile, our social media strategy focused on consistent, engaging content that nurtured the community. We crafted posts and stories that connected with the audience on an emotional level, establishing the brand’s identity and deepening customer relationships. Through constant interaction with followers, we fostered a loyal community that became brand advocates.

Boosting Retention: Email Marketing and Customer Support
While driving new traffic was critical, retention became the backbone of long-term success. We developed segmented email marketing campaigns to nurture leads, re-engage past customers, and promote loyalty programs. Through a mix of automated workflows—such as welcome emails, abandoned cart reminders, and post-purchase follow-ups—we were able to build stronger customer relationships and increase retention rates.

Our customer support team also played an essential role. From handling inquiries with care to resolving issues promptly, we ensured that every customer interaction was positive and consistent with the brand’s voice. This focus on outstanding service resulted in higher satisfaction rates, positive reviews, and valuable word-of-mouth referrals.

Scaling Up with Paid Ads and Strategic Promotions
Once the foundation was set, we focused heavily on paid advertising campaigns across multiple channels (Facebook, Instagram, and Google). We developed a data-driven approach, testing different audiences, ad creatives, and offers to identify the winning combinations. By tracking analytics and iterating quickly, we continuously improved performance, achieving a steady return on ad spend (ROAS). Strategic promotions—such as flash sales, limited-time bundles, and influencer-exclusive discounts—also helped drive urgency and boost monthly revenue.

Results: From $24K to $350K/Month
Over the course of 18 months, we took this brand from $24,000 per month to $350,000 per month. This remarkable growth was a result of end-to-end management, including web development, social media, influencer partnerships, Shopify optimization, and personalized customer support. Every department played a critical role in building a brand that not only attracted new customers but retained them with loyalty and satisfaction.

Working with Greg and his team was a pleasure, and seeing the results of our collaboration has been one of the most rewarding experiences of our careers. This project exemplified how a combination of creativity, data, and hands-on execution can lead to extraordinary outcomes. We're proud to have been a part of this journey, and it’s partnerships like this that remind us why we love what we do.