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- Katie Marketer / Writer / Content Strategist
Austin FC x Frost Bank
Frost was becoming the official bank of Austin FC. So, my team and I developed an announcement strategy to wow the world and share the news. We presented a brief-back, developed an on-site event strategy and media strategy, invited reporters to attend, coordinated an on-field jersey swap, and developed social copy for executives on LinkedIn.
- Project Roles
- Strategist, Marketer
- Skills
- Strategy, Research, Content Strategy, Media Strategy, Social Media Strategy
- Media
- Branded Content, Events, Pitch Decks, Corporate Events, Briefs, Branding
