sweetgreen Delivery

sweetgreen launched delivery as a new ordering feature in app and on web in January 2020. Created go-to-market strategy by leveraging consumer & market research to determine value props and positioning. Influenced product build and UX according to consumer journey. Led strategic campaign planning across all marketing channels and oversaw creative execution.

Project Roles
Content Strategist, Project Manager, Strategist
Company
sweetgreen
Skills
Brand Strategy, Content Strategy, Creative Strategy, Project Management
Media
App Design, Billboards, Social Media Content, Web Apps, Websites
Project Industries
Advertising, Lifestyle, Technology
sweetgreen Delivery
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