Lens Fest 2

Snap Marketing was tasked to level up the annual Lens Fest event, a conference for Snap’s Official Lens Creators, a selected cohort of AR developers. I was a strategist on the team who helped in the development of the experiential and social strategy and plan, production of social assets, community management, and day-of-event tactical execution.

Project Roles
Strategist
Company
Snap
Skills
Creative Research, Creative Strategy, Ethnographic Research, Research, Social Media Strategy , Strategy, Tech Strategy
Media
Advertising, Social Media Content, Brand Films
Project Industries
Technology, Advertising, Augmented Reality
Support