Look At That! it's a Freelance job

Job Title: Sr. Strategist – Freelance
Department: Strategy & Analytics
Immediate Supervisor: President / Leadership Team

COMPANY PHILOSOPHY
Ignited is for brands seeking growth. At the core, we combine strategic consulting and digital communications expertise to create a competitive advantage for our clients, fueling business results.

JOB FUNCTION
The Sr. Strategist resides in the Strategy & Analytics Department and reports to the President of Ignited and Leadership Team. The primary purpose of the role is to be the lead marketing strategist for various agency accounts and support new business efforts.

CORE RESPONSIBILITIES
Act as lead strategist for various client accounts.

Conceiving, researching, presenting, and implementing high-level integrated strategies based on client objectives and target audiences

Create strategic marketing plans that deliver on client’s business objectives and goals.

Present marketing strategy plans to clients and work collaboratively with them to evolve plans as needed.

Author high-level strategic briefs that guide all required internal disciplines for any strategic initiative.

Author insightful creative briefs and brief creative teams to generate creative work that brings the marketing strategy to life.

Work closely with creative teams to review and offer feedback on creative work. Be able to identify strong creative ideas and support through strategic argument.

Create high-level marketing analytics plans and work with internal analysts to guide the generation of marketing analytics reports for campaigns.

Utilize consumer and marketplace research to generate insights that can guide marketing strategy.

Experience leading quantitative and/or qualitative research studies preferred

Stay on top of marketplace trends across marketing, consumer behavior, and technology.

When applicable, extract insights from analytics information to offer recommended optimizations to market