Future Forward Beverage Brand is looking for a Copywriter/Strategist in New York, USA.
The Copywriter/Strategist is responsible for leading, driving, and executing our brand's communications vision and strategy. The role drives the development of brand voice, tone, and messaging by executing content and editorial strategy across all business channels including but not limited to: Marketing, Digital/Paid, Organic Social, PR, and Offline Sales. The Copywriter/Strategist works cross-functionally to support all areas of the business with any and all copy execution and messaging needs.
ROLE + RESPONSIBILITIES:
-Develop and manage all copywriting for all brand needs in partnership with the Creative Director and Brand Marketing Director.
-Create and enforce the editorial voice and tone across all channels to support product and brand positioning
-Identify key communication opportunities to creatively drive brand awareness with maximum impact
-Liaise with Founder/Marketing/Wholesale and Creative to ensure our voice is consistent and customized for the business challenges in each department and platform
-Develop the brand voice throughout the customer journey by crafting compelling and conversion-driving copy for digital experiences, including email, social, website, and offline sales channels
-Provide leadership and direction to cross-functional partners and team members to maintain seamless communication with consistent voice, understand and influence their priorities and goals, and effectively produce creative solutions that support (and furthers) those objectives
-Lead copy/content driven creative campaigns and partner with Creative team members to create, present, get buy-in, and execute on these concepts
-Define and iterate on editorial processes and flows to continuously optimize production for quality and efficiency
Job Post Linkhttps://workingnotworking.com/unjobboard/8879-future-forward-beverage-brand-copywriter-strategist
Brand Strategy, Content Strategy, Copywriting, Creative Strategy
September 1, 2021 (Originally posted May 13, 2021)
- Generous Vacation
- Parental Leave
- Medical Benefits
We are currently working out of an office in the LES in Manhattan and would love a copywriter that could work with us here but are open to remote if the fit is right. As our creative team is primarily based in New York and Los Angeles, we prefer candidates that live in or near the New York or Los Angeles area.
We have just re-done our brand positioning and Tone of Voice. We want to find a truly left of center writer who wants to re-think the way we are doing everything.
MUST have a sense of humor and be down with the mystical!