On Board Experiential is looking for a Freelance Associate Creative Strategist in San Francisco, CA, USA.
ESSENTIAL JOB FUNCTIONS:
RESEARCH & INSIGHTS - Conducting research from a variety of sources, including primary research such as focus groups and interviews as well as secondary research from databases and industry sites, for projects & RFPs. Developing insights from research that inform and fuel creative brainstorms. Proactively researching client brands and industry trends to support Creative and Account teams in building organic and new business opportunities.
RFP RESPONSES & CONCEPT DEVELOPMENT - Developing measurable objectives and Key Performance Indicators to help ground and guide overall concept and proposal development. Identifying key insights for creative concepting and brainstorms. Contributing to the development of big, brave creative ideas as part of RFP responses and Concept Development phases of won business. Crafting well-articulated plans and points of view, including comprehensive pitch decks for select opportunities and projects that include clear insights, strategies and creative concepts in a thoughtful, compelling and cohesive storyline. Collaborating with Design team members to create cohesive and visually-inspiring presentations.
MEASUREMENT & ROI - Developing Measurement Plans for new and ongoing proposals and projects, discerning measurable objectives and Key Performance Indicators related to hose objectives, as well as identifying data collection methods for capturing data related to each KPI. Supporting the Account team in collecting and analyzing KPI-related data in efforts to calculate ROI/ROE and provide insightful recommendations to improve and optimize our project executions.
OBE MARKETING SUPPORT - Monitoring industry trends for the agency (experiential and marketing trends) to share out internally as well as contributing to external agency thought leadership.
Job Post Linkhttps://workingnotworking.com/unjobboard/7042-on-board-experiential-associate-creative-strategist
Brand Strategy, Conceptual, Copywriting, Creative Strategy, Experiential, Media Strategy, Research, Social Media Strategy , Strategy, Styling, Trend Analysis
May 11, 2020
- Dog friendly
- No assholes
- Work from home