Look At That! it's a Freelance job

Reports To: Managing Partner
Location: Remote, Pacific Time

ABOUT GUTSY MEDIA & WAKE UP AND VOTE:
Gutsy Media a short form storytelling studio and creative agency composed of narrative builders with decades of experience in entertainment and advertising. We build engaging and impactful media campaigns that inspire understanding and empathy. Rooted in deep research and in partnership with communication specialists, we produce media made to move our cultural conversation. We partner with brands, non-profits, issue advocacy groups – and anybody else striving to make a measured impact through strategic media creation – to transform the essence of their message into a winning story.

Our c3/c4 arm, Wake Up & Vote supports grassroots movement groups and advocacy organizations with fresh and captivating digital storytelling on a sliding scale, promoting a positive vision of America’s shared future. Providing opportunities for established and emerging creators across entertainment, advertising, digital and gaming to offer their talents for good, we strive to create a bridge between research, strategy, creative and on the ground organizing to help partners energize their supporters and expand their reach.

POSITION SUMMARY:
The Creative Development + Program Strategy Lead will conduct landscape research and synthesize existing audience focus research to create a campaign program strategy document. This strategy document will be used to inform a Creative R&D process to develop narrative and brand campaign goals.