Lead Copywriter (Remote). Tonic by Highmark Health. WORK FROM HOME. BOOM! Nuff said.
About
Tonic is Highmark Health's 100% remote in-house creative agency and is on a mission to completely change the way people think about healthcare.
This job writes copy and collaborates w/ designers, copywriters, account managers and others to produce printed, electronic and digital communications that promote and support the sale of products, persuade various audiences to take desired steps or inform various audiences about changes that affect them. Reviews complex technical information and corporate goals to translate that information into promotional and informational materials that will be understood and effective for specific audiences, including Sales, Member Service, employers, producers, providers and consumers. Provides direction to other copywriters. Solves complex problems, taking a broad perspective and developing innovative solutions w/ minimal management assistance.
RESPONSIBILITIES
Responsible to lead and support multiple and/or complex projects.
Provide subject-matter direction and guidance to other copywriters. May train employees, assign, monitor and review progress and accuracy of work.
Drive content for printed, electronic and digital communications, including flyers, websites, emails, text messages, FAQs/talking points, newsletters, RFP/RFI responses, presentations, and social media content, appropriate for the intended audience, understandable, persuasive and effectively achieve marketing goals.
Ensure communications are accurate, on message and brand, appropriate and completed/distributed on time and on budget to all markets. Ensure proofreading and readability/health literacy.
Other duties
REQUIRED
-Bachelor's Degree-Journalism, Communications, English or Marketing w/ concentration in advertising, PR, business communications or a related field
-8 yrs of relevant, progressive experience in the area of specialization including leading projects of varying size and complexity
-Portfolio
Preferred: Healthcare Marketing/Copywriting experience
Company Links
Job Post Link
https://workingnotworking.com/unjobboard/13283-tonic-by-highmark-health-lead-copywriter-remoteOn-site required?
No
Experience
6-9 years
Skills
Copywriting
Date Posted
March 3, 2023 (Originally posted February 24, 2023)
Budget Pay Range
$80,000 - $100,000 Annually
Managed By
Corri Gross
Perks
Retirement Plan
Generous Vacation
Parental Leave
Profit Sharing
Work From Home
Medical Benefits
Fine Print
EOE