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Toyota: Find Your Match

To take some of the anxiety out of the process, we created an interactive tool that made narrowing down Toyota's impressive lineup simpler. By answering a few lifestyle questions, users were able to find their perfect match. Supported by email, direct mail and social sharing, the program won several awards and continues to earn high praise from Toyota.

Project Roles
Copywriter, Creative Director
RAPP Los Angeles
3D, Art Direction, Copywriting, Creative Direction, Motion, Visual Development
3D Animations, Microsites, Web Apps, Websites
Project Industries
Automotive, Lifestyle