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Chrysler The Performer

To make the Chrysler 300C relevant to a young target audience, we collaborated with the hugely popular 'Arab's Got talent' and Qusai - Saudi hip hop artist. We sampled the car, turned it into a musical instrument and had it duel Qusai at the Arab's Got Talent finale. May the best performer win.

Project Roles
Art Director, Animator, Creative Director, Designer, Photographer, Typographer, UX/IA Designer
Company
Publicis Middle East
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premiere Pro, After Effects, Art Direction, Conceptual, Digital Tech, Integrated, Visual Development, Creative Direction, Film, Interactive, Keynote, Storyboarding
Media
Advertising, App Design, Brand Films, Branded Content, Commercials - Video, Microsites, Posters, Products - Digital, Commercials - Broadcast, Mobile Apps, Packaging, Websites
Project Industries
Automotive, Music