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CSX.com Redesign

Though developed and launched after I left Mullen, this stands among the most passion I’ve ever felt with a project. A life-long "rail fan", working for CSX was a dream. From day one, I was down in Jacksonville talking with the client and their stakeholders and users. We crammed into hotel conference rooms all night, arguing and sketching and building prototypes until we left with something they could understand both in theory and on screen. We left with information architecture, wireframes, and audience research to help inform and improve the work of our creative and development teams. Back in NC, I led a team of UX / UI designers who helped bring the results of our summit to live on screen, with my creative direction. We wireframed and designed each template of the site, along with coded prototypes of various motion designs to be finished off by their in house dev team.

Project Roles
Creative Director, Creative Technologist, Front-End Developer, UX/IA Designer
Company
MullenLowe
Skills
CSS, HTML, JavaScript, Low / High Fidelity Prototyping
Media
UX Designs, Websites
Project Industries
Advertising
CSX.com Redesign
CSX.com Redesign
CSX.com Redesign