93,000,000 people who were eligible, did not vote in the 2012 General Election. The process for first-time voters is extremely complicated and hard to navigate. For this reason, we created GoVoteBot, a chatbot to help voters register, find their polling location, and even get answers to questions like, “What the heck is in-person absentee voting?”. Our ultimate goal was to turn this complicated process into a simple conversation. We had 55 million impressions and generated over 100K conversations about voting.
- Project Roles
- Creative Technologist, UX/IA Designer
- Ad Council
- UX Designs