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POLO RALPH LAUREN / SURVIVAL GUIDE

BY COMBINING A ROMANTIC RL-ESQUE STORY, ENGAGING SOCIAL CONTENT, AND SOME SMART INFLUENCER STRATEGY, WE CREATED THE POLO RALPH LAUREN SURVIVAL GUIDE—A 9-PART INSTAGRAM VIDEO SERIES (SHOT AND EDITED ON IPHONES) THAT DOLED OUT STYLISH SURVIVAL ADVICE, WHILE FEATURING THE BRAND NEW POLO COLLECTIONS.

Project Roles
Copywriter, Creative Director
Company
Anomaly
Skills
Copywriting, Creative Direction
Media
Social Media Content, Social Media Copy
Project Industries
Advertising, Fashion