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NYTimes: The Daily360

To confirm their commitment to the future of journalism, The New York Times partnered with Samsung to launch The Daily360, a platform that presents a new 360 video every day, 365 days a year. To help them do so, we created a 360 campaign that included the world's first 360 sizzle video (edited form 19 different 360 videos), as well as a print and digital campaign built around the core idea of the campaign expressed through the tagline: "BE THERE NOW." I was the lead art director on this project from concept through launch. My main focus was the print campaign art direction, product identity design, and sizzle video edit.

Project Roles
Art Director
Company
Droga5
Skills
360° Video, Art Direction
Media
360° Video, Advertising
Project Industries
Media
NYTimes: The Daily360
NYTimes: The Daily360
NYTimes: The Daily360
NYTimes: The Daily360
NYTimes: The Daily360