In 2015, I was brought in to the Flow Kana leadership team to run brand, product, and package design. I lead all consumer/audience research and supply chain analysis, product & content strategy, system design & integrations, UX/UI design, and oversaw three sequential releases to the overall platform and product suite. In addition to the product and service overhaul, I lead a brand re-fresh including a new package design kit that paired with the technology solutions developed to manage the Flow Kana farm co-op supply chain and central processing.