Developed in-house campaign to promote Luci, the inflatable, solar-powered light fits in your backpack, floats in your bathtub, and offers a clean, safe source of renewable light to the 1.5 billion people on Earth who live without electricity.
- Project Roles
- Commercial, Conceptual, Content, Copywriting, Creative Direction, Digital, E-Commerce, Film, Interactive, Lifestyle, Print, Retail, Strategy
- Advertising, Commercials - Broadcast, Commercials - Video, Manifestos, Pitch Decks, Posters, Presentations, Social Media Content, Taglines, Websites
- Project Industries
- Lifestyle, Packaged Goods, Retail, Startups