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Wild Was Mama Identity

Brand strategy, logo design and brand guidelines for a growing retail business and community that helps new parents follow their instincts. The dynamic logo–created from the handwriting of those in the community–represents the belief that there's no right or wrong way, that families should feel supported on their unique path through the wilds of parenthood.

Project Roles
Copywriter, Creative Director, Designer
Adobe Illustrator, Adobe InDesign, Conceptual, Copywriting, Creative Direction, Print, Strategy
Brand Guidelines, Logos, Visual Designs
Project Industries
Wild Was Mama Identity
Wild Was Mama Identity
Wild Was Mama Identity