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General Motors Cadillac Escalade Print ad

When Cadallic launched the Escalade a few years ago. We presented a campaign putting the Escalade in a fashion world. Every part of the vehicle had been redesigned. We designed a large format 150 page Fashion Catalog that featured the all the beauty and craftmanship that went into this new vehicle. We ran spread ads in fashion magazines. The jewel like headlamp spread had a tag that was able to be turned over to reveal more information on the Escalade.

Project Roles
Art Director, Designer, Producer
Company
General Motors
Skills
Adobe InDesign, Adobe Photoshop, Art Direction, Fashion, Management of Teams 1-10, Retouching
Media
3D Illustrations, Advertising, Magazines
Project Industries
Advertising, Automotive, Luxury
General Motors Cadillac Escalade Print ad
General Motors Cadillac Escalade Print ad