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Nikon Picturetown

Anyone can start taking amazing digital pictures the minute you hand them the compact, easy-to-use Nikon D40. To prove it, we gave 200 to the people of Georgetown, South Carolina. What happened next was extraordinary. Celebrated as a “picture perfect” integrated campaign, Nikon Picturetown captured the industry’s top awards (One Show Gold Pencil, Silver London International and Bronze Lion to name a few) and accolades in the industry rags.

Project Roles
Creative Director
Company
MRM//McCann
Skills
Broadcast, Commercial, Conceptual, Copywriting, Creative Direction, Digital, Documentary, Management of Teams 1-10, Video Journalism
Media
Websites
Project Industries
Advertising
Nikon Picturetown