Taco Bell App & eCommerce Site

57% of people say they’d never even consider going to a fast food brand website. So instead of just making another “the new fastfoodbrand.com", Taco Bell built TA.CO, an eCommerce site that lets fans customize anything they want from the Taco Bell menu, then order it over and over again.

Project Roles
Product Designer, UX/IA Designer
Taco Bell
Adobe InDesign, Content Management, Design Pattern Research, E-Commerce, iOS, Low / High Fidelity Prototyping, Sketch, Strategy, User Behavior Research
App Design, Mobile Apps, Product Designs, Products - Digital, Websites, Wireframes
Project Industries
Taco Bell App & eCommerce Site