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Coca-Cola - Snowball Effect

Coca-Cola wanted to get everyone to join them in helping save the polar bear. So we created Arctic Home. Snowball Effect was a key piece of the campaign that let people take part while doing something they already love---playing games with friends. The more people played, the more they learned and spread the word. Coke said this was the most successful retail partnership in their history, raising sales by 20%.

Project Roles
Art Director
Company
Leo Burnett
Skills
3D, Adobe Illustrator, Art Direction, Front-End Development, Painting
Media
Mobile Apps
Project Industries
Advertising
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect
Coca-Cola - Snowball Effect