Chanel: Global Website re-design, social strategy and guidelines
Global E-commerce site for Chanel: Fragrance & Beauty. The site is fully responsive accommodating the full range of fragrance and beauty products. The site also contains product advertising, beauty tutorials, brand history and other related content. This robust challenge required detailed orientated design and an education to the Chanel team on social media behavior, user-orientated design, responsive design and internal working behavior to insure success.
- Project Roles
- Creative Director
- Art Direction, Copywriting, Creative Direction, Design, User Behavior Research
- UX Designs, Web Apps, Websites
- Project Industries
- Beauty, Fashion, Technology