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The Mall brand touchpoints

I designed a new ambient graphics scheme to be rolled out across a chain of shopping centres, to create a bright and consistent environmental graphic system which reflected a new direction that the strategic marketing team at The Mall wish to take the brand in and to give a cohesive and contemporary look and feel to the various areas throughout the shopping centres.

Project Roles
Creative Director, Designer
Company
Capital & Regional
Skills
2D, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Conceptual, Environmental, Retail
Media
Environmental Design, Retail Designs
Project Industries
Real Estate, Retail
The Mall brand touchpoints
The Mall brand touchpoints
The Mall brand touchpoints
The Mall brand touchpoints
The Mall brand touchpoints
The Mall brand touchpoints