Juice Press is one of the few companies that offer 100% USDA organic, cold pressed, non HPP juice — and they’re not afraid to brag about it. In order to harness Juice Press’ raw in-store brand voice, their current website needed a big dose of personality. Pulling inspiration from their physical stores, I created a system with the use of line illustration, strong typography, and a hint of texture that gives Juice Press a recognizable web presence they deserve.
- Project Roles
- Art Direction, Conceptual, Design, E-Commerce, Sketch, Textures
- Project Industries
- Beverage, Lifestyle, Packaged Goods