Expressive Trends: Emoji for Polaroid
Product brand development & illustration
In 2016, Polaroid created a new camera enabling users to decorate photos on-screen before printing them.
I worked with the trend forecasting company Proef to identify key themes, colors and styles that would appeal to their target audience: Millennials. Using our research as inspiration, I executed several large groups of backgrounds, illustrations and textures that users loved.
- Project Roles
- Art Director, Designer, Illustrator
- Adobe Illustrator, Adobe Photoshop, Art Direction, Design
- Art, Icons, Illustrations, Lettering, Mood Boards
- Project Industries