Glenfiddich Summer Social Series
To break away from the stereotype that Scotch is only for (grand)fathers, our summer content focused on defining Glenfiddich as a social Scotch, a whisky to be enjoyed whenever, wherever, and however you like.
Together, my AD and I came up with the creative concepts; I wrote the copy; and then executed it on our own. I helped stage the shots (modeled in a few!) and acted as a second eye while my AD shot the photos.
Please follow the link to see the full series.
- Project Roles
- Conceptual, Content, Copywriting, Low Budget
- Photography, Social Media Content, Social Media Copy
- Project Industries
- Advertising, Wine/Spirits