A reactive poster created and live the day that John Lewis's Christmas campaign launched – pointing out that the dog next door bagged his trampoline for a lot less than Buster.
The bigger campaign we created for Gumtree was originally bought as a 6 month content series exploring the real stories behind Gumtree ads. Unfortunately it had to be scaled right back to the most basic way to sell the service. ...I still feel we managed to get a pinch of humour out of it.
- Project Roles
- Conceptual, Copywriting, Print
- Commercials - Radio, Posters
- Project Industries