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O2 Priority

We took over the Made In Chelsea ad breaks for 6 months, creating 6 sets of films that presented viewers with a choice of Cineworld and ASOS offers that they had to vote on via Twitter. We announced the winning offer in the final ad break of the show, and the deal was redeemable the next day. The fun of it was creating larger than life characters, jam-packed with glorious flaws.

Project Roles
Copywriter
Company
VCCP
Skills
Comedy, Conceptual, Copywriting
Media
Advertising, Sketch Comedy
Project Industries
Technology
O2 Priority
O2 Priority
O2 Priority
Collaborators