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SanDisk — Go take pictures

The client wanted a brand campaign that touted their marketplace leader position while expressing the spirit of excitement, passion and inspiration that is a huge part of the process of taking pictures. The digital hands framing device was a fun, graphical way to say we’re talking about digital photography before you even read a word. My role in this campaign was Art Director and I conceived the digital hands concept.

Project Roles
Art Director
Company
Grey
Skills
Art Direction, Conceptual, Design
Media
Advertising, Magazines, Microsites, Photography, UI Design
Project Industries
Technology
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures
SanDisk — Go take pictures