SanDisk — Go take pictures
The client wanted a brand campaign that touted their marketplace leader position while expressing the spirit of excitement, passion and inspiration that is a huge part of the process of taking pictures.
The digital hands framing device was a fun, graphical way to say we’re talking about digital photography before you even read a word. My role in this campaign was Art Director and I conceived the digital hands concept.
- Project Roles
- Art Director
- Art Direction, Conceptual, Design
- Advertising, Magazines, Microsites, Photography, UI Design
- Project Industries