We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
Sobeys Customer Journey

I was hired to help further define the needs of the different customers who shop at Sobeys. They were looking for a customer map to generate a list of ideas to expand the brand’s digital presence and better support their users. MY RESPONSIBILITIES • Persona exploration. • Researching. • Brainstorming. • Identifying the opportunities and features that can help and support all user types.

Project Roles
UX/IA Designer
Company
Sobeys
Skills
Strategy, User Behavior Research
Media
Presentations
Project Industries
Packaged Goods, Retail
Sobeys Customer Journey
Sobeys Customer Journey
Sobeys Customer Journey
Sobeys Customer Journey
Sobeys Customer Journey