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MasterCard: Arnold Palmer Tribute

Over the course of his lifetime, there’s one thing Arnold Palmer would do more than anything. Inspire. For the first Arnold Palmer Invitational without The King, we paid tribute by encouraging people to carry on his legacy with two words. Arnie would.

Project Roles
Copywriter
Company
McCann
Skills
Conceptual, Copywriting, Creative Direction
Media
Commercials - Broadcast
MasterCard: Arnold Palmer Tribute