We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.
Volkswagen: Space Cross
To launch the new SpaceCross, Volkswagen wanted to explore consumers' imagination. The car, a fun, good-looking off-road wagon, is also a practical family hauler. To capture the car's essence, the campaign is based on Brazilian mythology and folklore. The fully integrated campaign includes two TVCs, on-line activations, a book app and posters.
- Project Roles
- Art Director, Designer
- Company
- AlmapBBDO
- Skills
- Art Direction, Design
- Media
- 2D Animations, Advertising, Posters
- Project Industries
- Advertising
