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Cycle of Lives

Under the umbrella of its start-up charity organization, the Cycle of Lives was a solo cross-country bike ride by the founder to raise funds for independent cancer researchers and care providers. Single-handedly, I launched the foundation by creating all its materials and identities and executing a press campaign. Then I managed the two-month ride, securing sponsors and promo partners while maintaining press coverage in the dozens of individual markets.

Project Roles
Art Director, Content Producer, Copywriter, Creative Director, Director, Event Producer, Writer
Company
Cycle of Lives
Skills
Art Direction, Broadcast, Cat Herding, Commercial, Content, Content Management, Copywriting, Creative Direction, Editorial, Humor, Managing Budgets, Photojournalism, Print, Project Management, Radio, Social, Travel, TV
Media
Budgets, Commercials - Broadcast, Commercials - Radio, Editorial Writings, Events, Parties, Pitch Decks, Presentations, Short Films, Social Media Content, Social Media Copy, Websites
Project Industries
Non-Profit
Cycle of Lives