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The Snooty Pig whiskey: Brand Identity | Package Design

Concept, brand identity, and package design for whiskey beverage brand. A serious whiskey with a sense of humor. Inspired by quaint old English pubs, The Snooty Pig name pairs well with both a classic Old Style serif typeface, and also an adorably cute, but supercilious pig. To prepare for a potential project with a craft distiller company, I created the Snooty Pig brand to further display my capabilities in an area of design that I’m really passionate about—food & beverage packaging—and more specifically, alcoholic beverages. In addition to the actual commercially produced food & beverage projects in my portfolio, my goal was to show an even wider range of styles. Shown are the three whiskey bottle and flat label designs, top-of-bottle cork design with TSP monogram, and various branded coasters and apparel applications featuring the logo, monogram, and pig portrait. >> Concept | Naming | Brand Identity | Illustration | Package Design | Promotional Items

Project Roles
Designer, Art Director, Artist, Illustrator, Retoucher
Skills
Adobe Illustrator, Adobe Photoshop, Rendering, Art Direction, Conceptual, Copywriting, Creative Direction, Design, Print, Retouching, Vector, Visual Development
Media
Branded Content, Logos, Packaging, Visual Designs, Brand Identity, Branding
Project Industries
Beverage, Packaged Goods
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design
The Snooty Pig whiskey: Brand Identity | Package Design