Knot Standard Branding and Identity Design

Knot Standard is an omni-channel e-commerce company headquartered out of Flatiron, NYC. Knot Standard has several brick and mortar locations around the US with a solid customer experience online, boasting online appointment scheduling, a curated selection of menswear with limited customizations and a new virtual experience using 3D modeling technology that allows the customer to experience their custom creations in real time.

As their lead in-house designer from 2014-2016, I conceptualized, designed, and launched the rebrand of the company including logo redesign, garment labels, exterior showroom design and POS displays. In 2015, the company was named Inc. 5000 Fastest Growing Menswear Brand.