Harvard Museum of Natural History
The Harvard Museum of Natural History's mission is to enhance public understanding and appreciation of the natural world and the human place in it, sparking curiosity and a spirit of discovery in people of all ages. However, its current identity is dull and inconsistent, failing to position it this way. The new identity for the museum revolves around a responsive logo that aids in the visitors' understanding of the exhibits while celebrating the history of the earth.
- Project Roles
- Art Director, Designer, Motion Designer
- Adobe Illustrator, After Effects, Black & White, Conceptual, Copywriting, Design, Digital, Environmental, Motion, Print
- Advertising, Branded Content, Environmental Design, Infographics, Logos, Motion Graphics, Posters, Wayfinding
- Project Industries
- Education, Non-Profit