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Foodery Fit - Identity & Digital product
Foodery Fit is an on-going project. The UK brand aims to enter the fitness segment, with a selection of services ranging from meal prep home deliveries, to training accessories.
I had the opportunity to develop the identity and work on the design of the website. Within the website, I designed a meal builder that allows users to define their meals for an entire year in less than 5 minutes, while similar solutions would take close to 1 hour.
The online store was developed on Wordpress, using WooCommerce. Various customizations were made to the theme, along with custom plugin development for extended functionality.
I'm currently the brand manager at Foodery Fit.
- Project Roles
- Creative Director, Designer, Developer, Front-End Developer, Product Designer, UX/IA Designer
- Company
- Foodery Fit
- Skills
- Adobe Illustrator, Adobe Photoshop, CSS, Design, E-Commerce, Front-End Development, HTML, PHP, Strategy, Wordpress
- Media
- E-commerce Platforms, Infographics, Logos, Packaging, Products - Digital, Social Media Content, Social Media Copy, Software, Websites, Wordpress Sites
- Project Industries
- Lifestyle, Packaged Goods, Startups
