How do businesses publicise their transparency in the modern age?
Open is an installation centred around the launch of a visual-first online platform that simplifies complex levels of data behind brands – for a more conscious future for the retail industry. The open-source platform aggregates publicly available data around how conscious a brand is, ranging from its environmental impact to its trading integrity. Data is arranged into reactive, individual digital organisms through intuitive colours, textures and movements, symbolising its different ethical credentials. The platform empowers users to make informed decisions about the businesses they choose to engage with.
In collaboration with Pamm Hong and Hannah Robinson.
- Project Roles
- Art Director
- The Future Laboratory
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Conceptual, Digital, Environmental, Experiential, Interactive, Retail
- Desktop Apps, Environmental Design, Events, Infographics, Interactive Installations, Microsites, Set Designs, Websites
- Project Industries
- B2B, Retail, Technology