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Subaru Service Pledge

Subaru needed a new Service Pledge Campaign that emphasized the service perks that come with the purchase of a new Subaru. My responsibilities were to develop a Subaru Service Pledge logo, series of icons, print collateral and landing page for the campaign. Poster design included up to 19 of the custom icons designed for the campaign were customized for participating dealerships. Each Subaru service center is equip with foundation pledge points and can add up to nine aspirational items depending on their availability. This information was gathered by each dealer when enrolled in the program by completing the information through the landing page.

Project Roles
Designer, Illustrator, UX/IA Designer
Company
Fish Marketing
Skills
Adobe Illustrator, Adobe Photoshop, Commercial, Conceptual, Design, Mobile, Print, Strategy, Vector, Visual Development
Media
Environmental Design, Icons, Logos, Patterns, Posters, Websites
Project Industries
Automotive
Subaru Service Pledge
Subaru Service Pledge
Subaru Service Pledge
Subaru Service Pledge
Subaru Service Pledge
Subaru Service Pledge