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Snickers Crisper: Starving Artists

Hunger keeps inviting new problems. So we invented a new snickers. And an album. For the Snickers Crisper launch campaign, we produced an album of music by combining two opposing genres for each song. Each genre representing a different hunger symptom. Example: Sleepy = Lullaby and Angry = Metal I was the art director on the team that concepted and came up with the idea.

Project Roles
Art Director
Company
BBDO
Skills
Adobe Photoshop, Art Direction, Comedy, Humor, Integrated, Music, Radio
Media
Advertising, Branded Content, Commercials - Radio
Project Industries
Advertising, Packaged Goods
Snickers Crisper: Starving Artists