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Taco Bell - SuperBowl Spot

Taco Bell wanted to launch their latest product as the biggest thing in history, so we decided to take them at their word. We launched the Quesalupa on television's biggest stage with a spot promising audiences that their most cherished cultural touchpoints are nothing compared to what Taco Bell had in store.

Project Roles
Art Director
Taco Bell
Art Direction, Conceptual
Commercials - Broadcast
Project Industries