Marines Versus

Becoming a Royal Dutch Marine isn't easy. The selection process is hard so the Dutch Armed Forces need enough applicants to select the strongest and fittest. To make sure enough guys apply we developed a long running TV format called Marines Versus. Together with a team of Marines/Special Forces our Host JayJay Boske (ex pro rugby player) takes on one of his Dutch celebrity friends who in their turn can invite any 'specialist' they like to try to beat the Marines. We ended up making five episodes of the show that takes place around the globe. The campaign won several International Recruitment Awards.