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Skullcandy Mother's Day Campaign

I was commissioned to hand letter and embroider a series of phrases for their Mother's Day online campaign. These hoops were photographed by the Skullcandy team with product that they were highlighting. Each hoop was meant to have a bit of whimsy and play on the fact that embroidery has traditionally been seen as a very feminine art form.

Project Roles
Designer, Letterer
Company
Skullcandy
Skills
3D, Design
Media
Social Media Content
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign
Skullcandy Mother's Day Campaign