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Rochester Third Wave: Ugly Duck Coffee

Branded content, profiling the proliferating third wave coffee culture in Rochester, New York. Co-produced project from concept pitch, to conducting research and interviews on-set. Offered creative direction in the editing process. Wrote accompanying copy on coffee culture and background information on company.

Project Roles
Boomtown Table
Copywriting, Editing, Filmmaking, Producing, Video Journalism
Brand Films, Branded Content, Short Films
Project Industries
Advertising, Beverage, Lifestyle, Travel/Tourism
Rochester Third Wave: Ugly Duck Coffee