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Alfred Hitchcock Identity & Brand Guideline

This project for RBM (global rep for Alfred Hitchcock) involved a careful refinement to the iconic silhouette, and the design of a matching wordmark. It also included the creation of a brand guideline for the use of Hitchcock's name, likeness, and logo. This document outlined various aspects of his life and personality - with several sample applications approved by the estate.

Project Roles
Art Director, Designer, Typographer
Company
Reeder Brand Management and the Estate of Alfred Hitchcock
Skills
Art Direction, Design
Media
Brand Guidelines, Logos, Typography
Project Industries
Advertising
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Alfred Hitchcock Identity & Brand Guideline
Collaborators