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UNICEF - Children First

UNICEF had a problem. People weren't sure who they were. Or who they helped. So we came up with a tagline that said it all: "Children first." And to illustrate that line, I came up with the idea to photograph children in refugee camps around the world who need our help. I planned on using internationally-renowned National Geographic photographer Steve McCurry to do the job. What I didn't plan on was needing a mosquito net, a two-week supply of malaria pills and a flack jacket. But it was worth it.

Project Roles
Art Director, Creative Director
Company
UNICEF
Skills
Adobe InDesign, Adobe Photoshop, Art Direction, Children, Creative Direction, Location, Photojournalism, Print, Social, Travel
Media
Magazines, Photography, Posters, Social Media Content
Project Industries
Non-Profit
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
UNICEF - Children First
Collaborators