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Mini Boden x Roald Dahl

Identity and design of a campaign to promote a limited-edition Roald Dahl range. This ran across all customer-facing channels including print, email and digital, as well as assets for a press event in New York. The main objectives of the range were to create buzz around the Mini Boden brand as well as to engage with and recruit new customers.

Project Roles
Designer
Company
Boden .
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Media
Branded Content
Project Industries
Fashion
Mini Boden x Roald Dahl
Mini Boden x Roald Dahl
Mini Boden x Roald Dahl
Mini Boden x Roald Dahl
Mini Boden x Roald Dahl